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0%

of digital ad spend is wasted in Australia

Source: AMI

$0 Billion

is lost annually in ineffective marketing

Source: AdNews

Marketing should create momentum. Not noise.

We turn investment into growth.

Marketing isn’t broken. The approach is.

Too much energy spent on reports no one reads, tasks that don’t add value and activities disconnected from outcomes.


New Rebellion shifts marketing from busy to impactful. Clear insights, sharper execution and measurable results.

Experience the things below?

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  • Output not reflecting outcomes
  • Reports confuse rather than clarify
  • Uncertainty of what drives value
  • Difficulty scaling effectively and profitably

We partner with ambitious businesses that expect marketing to deliver.

We’re a strong fit for businesses requiring:


  • Proven systems
  • Data-led decision making
  • Commercial impact
  • Measurable outcomes
Let's talk
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We squeeze as much juice out of the orange.

Our workflows are designed to reflect core needs across businesses of all maturities.

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Anchor

Rapidly diagnose performance gaps, inefficiencies and opportunities.

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Deliver

Execute data-driven, high-performance marketing strategies with precision.

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Elevate

Scale confidently with senior marketing leadership without hiring full-time.


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Filip Ivanković

Director

What to expect

No fluff. Clear thinking. Sharp execution. Measurable outcomes.

Clear insight

Quickly know what’s working, what’s wasting effort and where your best opportunities are.

Practical strategy

Simple, effective strategies linked directly to your commercial goals. No filler.

Precise execution

We move beyond theory. Expert action, clear accountability and tangible results.

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Tell us what's really happening in 5 minutes.

Project5 is our independent insight initiative designed to uncover what’s really going on at work.

We seek to gather anonymous feedback from professionals across Australia to capture the truth behind the dashboards. No branding. No sanitising. Just raw insight into what’s working, what’s not and what leaders are missing.

It takes 5 minutes. It builds a smarter, healthier industry for everyone.

Learn more >>

Contribute >>

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Frequently Asked Questions

What does New Rebellion do?

We fix marketing problems. Our senior experts help you build clear strategies and deliver measurable results through audits, planning, execution and advisory.

Who do you usually work with?

Mid-to-large businesses ($20–$500M revenue), private equity-backed companies and founder-led businesses scaling strategically. Our ideal clients want clear, measurable marketing results.

How are you different from other agencies?

We don't pass your work to juniors. We select talent who have done it before that focus on results, clear strategy and precise execution.

What does onboarding look like?

Quick Intro Call (30 mins)

We chat to understand your goals and see if we’re a good fit.

Discovery Session (1–2 hrs)

We look at your current marketing and find clear opportunities.

Your Roadmap

You get a clear plan, including actions, timings and costs.


How do you price your services?

Anchor

$10-30K + GST

Fixed-fee (2–8 weeks delivery)

Deliver

$5-50K/month + GST

Monthly retainer (6–12 months)

Elevate

$5-15K/month + GST

Monthly retainer (6-12 months)

Do you handle execution or only strategy?

Both. We create clear strategies and execute them directly to ensure real outcomes.

Which industries do you specialise in?

Our approach is adaptable and industry-agnostic. We are particularly strong at maximising commercial outcomes for lead-gen businesses.

What’s a Fractional CMO?

A Fractional CMO gives you executive marketing leadership without hiring full-time. Our senior marketer integrates with your team to oversee strategy, execution and optimisation.

Can you handle urgent or unexpected problems?

Yes. Our agile approach lets us quickly manage urgent tasks. We handle tight timelines and evolving needs for clients, keeping projects on track.

How do I get started?

Join the Rebellion.

Want to receive updates? You can unsubscribe at any time.

About New Rebellion

We help businesses break through outdated thinking, build smarter strategies and lead with confidence. No fluff, no wasted time. Just insight-driven action that delivers measurable growth.


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We acknowledge the Traditional Owners of the land on which we work and live. We pay our respects to Elders past and present and recognise their ongoing connection to Country, community and culture.

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ABN 19 688 435 985