0%

of digital ad spend is wasted in Australia

Source: AMI

$0 Billion

is lost annually in ineffective marketing

Source: AdNews

Marketing should create momentum. Not noise.

We help cut through complexity and turn underperforming marketing into a true growth engine.

Marketing isn’t broken. The model is.

Your team isn’t the issue. It’s the lack of clarity, misaligned goals and systems built to look busy, not deliver.

Experience the things below?

  • Budget is up but results aren't
  • The team says it’s working, but no one can prove it
  • Reports look fine but revenue feels stuck
  • Key projects take forever and don't deliver efficiency

We partner with ambitious businesses that expect marketing to deliver.

We’re a strong fit if:


  • You’ve invested in marketing but can’t see the impact
  • You’ve got a team (internal or external) but need direction
  • You’re growing fast, or need to

We squeeze as much juice out of the orange.

We strip out waste, streamline processes and ensure every marketing dollar delivers growth.

Set up foundations

We remove what’s not working, clarify your strategy and build a solid base ready for growth.

Drive & execute growth

Turn effort into results. We fine-tune your marketing levers to reach more customers efficiently and effectively.

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We help you scale successful systems, enter new markets confidently and support your next growth stage.


Filip Ivanković

Director


What to Expect

We don’t do fluff. Or layers. Or overpriced decks with no follow-through. You get:

Insight that cuts through

We ask the right questions and go deep fast. You’ll get clarity on what’s working, what’s not and where your biggest opportunities sit.

Strategy that makes sense

We don’t do fluff. Everything we recommend links back to your goals. No wasted energy. No confusion.

Execution that delivers

This isn’t a theoretical exercise. We help make it happen, with smart systems and experienced people who know what good looks like.

We’re not just talking about it. We’re listening too.

Project Five is our independent insight initiative designed to uncover what’s really going on inside marketing and product teams, from the people actually doing the work.

We seek to gather anonymous feedback from professionals across marketing, product and strategy to capture the truth behind the dashboards. No branding. No sanitising. Just raw insight into what’s working, what’s not and what leaders are missing.

It takes five minutes. It builds a smarter, healthier industry for everyone.

Frequently Asked Questions

What does New Rebellion do?

We fix marketing problems. Our senior experts help you build clear strategies and deliver measurable results through audits, planning, execution and advisory.

Who do you usually work with?

Mid-to-large businesses ($20–$500M revenue), private equity-backed companies and founder-led businesses scaling strategically. Our ideal clients want clear, measurable marketing results.

How are you different from other agencies?

We don't pass your work to juniors. We select talent who have done it before that focus on results, clear strategy and precise execution.

What does onboarding look like?

Quick Intro Call (30 mins)

We chat to understand your goals and see if we’re a good fit.

Discovery Session (1–2 hrs)

We look at your current marketing and find clear opportunities.

Your Roadmap

You get a clear plan, including actions, timings and costs.


How do you price your services?

Set Up Foundations

$10-25K + GST

Fixed-fee (6–8 weeks delivery)

Drive & Execute Growth

$5-50K/month + GST

Monthly retainer (6–12 months)

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Custom scope

Monthly retainer (12–24 months)

Do you handle execution or only strategy?

Both. We create clear strategies and execute them directly to ensure real outcomes.

Which industries do you specialise in?

Our approach is adaptable and industry-agnostic. We are particularly strong at maximising commercial outcomes for lead-gen businesses.

What’s a Fractional CMO?

A Fractional CMO gives you executive marketing leadership without hiring full-time. Our senior marketer integrates with your team to oversee strategy, execution and optimisation.

Can you handle urgent or unexpected problems?

Yes. Our agile approach lets us quickly manage urgent tasks. We handle tight timelines and evolving needs for clients, keeping projects on track.

How do I get started?

Join the Rebellion.

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About New Rebellion

We help businesses break through outdated thinking, build smarter strategies and lead with confidence. No fluff, no wasted time. Just insight-driven action that delivers measurable growth.


We acknowledge the Traditional Owners of the land on which we work and live. We pay our respects to Elders past and present and recognise their ongoing connection to Country, community and culture.

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© 2025 New Rebellion PTY LTD. All rights reserved.

ABN 19 688 435 985